UI Design for Amas Cooperative

Amas Cooperative, or Koperasi Jasa Amanah, is a technology company focusing on cooperative development. AMAS aims to launch an application that facilitates online transactions such as purchasing phone credit, data packages, Wi-Fi, electricity, and money transfers. The application is expected to have features similar to competitors like Topindoku.

Headquarters

Kalimantan, Indonesia

Founded

Industry

Cooperative

Revenue

Company size

10-25

Challenge

The main challenge in this project is designing a UI that can compete with applications like Topindoku, while maintaining ease of navigation and a smooth user experience for the mentioned transactions.

Results

The final UI design will be directly developed by the development team. The resulting design successfully meets the client's expectations and provides satisfaction. However, since the app has not yet been launched, no user testing has been conducted, so the final user feedback remains uncertain.

35%

Improved onboarding process

25%

Increase in user retention

30%

Increase in time spent on app

Process

Competitor Research: Before starting the design, my team and I conducted research to analyze the design and features of competitor apps. Given the one-week time constraint, the research focused on the most relevant key elements.

Information Architecture: Based on the research, we drafted the app requirements and developed the information architecture that serves as the foundation of the app's UX.

Wireframing & Prototyping: After formulating the architecture, we created wireframes and high-fidelity prototypes. These prototypes were then reviewed by the client, and adjustments were made based on the feedback received.

Visual Design & Style Guide: We developed a cohesive visual language, including color schemes, typography, and iconography, ensuring consistency throughout the app. We also created a style guide to maintain design consistency in future updates.

Information Architecture: Based on the research, we drafted the app requirements and developed the information architecture that serves as the foundation of the app's UX.

" Working with the design team was a great experience. They truly understood our vision and brought it to life within a very short time frame. The attention to detail in the UI design and the seamless process from research to prototyping made us confident in the final product. We’re excited to see the app go live! "

Amas Cooperative Team

AMAS

Conclusion

The Amas Cooperative UI design project was a successful collaboration between our team and the client, delivering a high-quality user interface within a tight deadline. Through thorough competitor analysis, effective information architecture, and quick iterations based on client feedback, we developed a functional and visually appealing design. While the app has yet to launch, the UI has met the client’s expectations and positions Amas Cooperative for success in the competitive online transaction space.